Hollywood Gimmickery OR Why the F*** can't I watch Fright Night in 2D?!

Remember when George Lucas released Star Wars and only gave us his special edition releases. That's fine, but to keep the originals from public consumption felt a little like he was holding them ransom. Finally he relented and we had choice. This was the same feeling I was hit with earlier this evening. My wife and I had made plans to see Fright Night and found that we could only see the film in three dimensions. There were 2-D options sure, but 2-D screenings were sparse and at odd times in comparison to the overabundance of their 3-D counterparts.

The thought of just caving in and seeing the 3-D version briefly crossed my mind before I quickly came to my senses and saw this scenario for what it really was. We were being FORCED to pay for an extra dimension that we neither asked for nor wanted. I don't know what you guys think, but I find this game rigging on the part of the industry not only morally repugnant but somewhere in the neighborhood of getting held up in an alley by a crack-head using a broken bottle of mad dog as a stabbing tool.

I realize that theater attendance is down and that Hollywood brain-trusts have to figure out new ways to get us to see their films at an old fashioned movie house, (you can read my other lamentations on this dynamic HERE and HERE.) however, I find that I would rather have releases of old 3-D films (House of Wax, The Creature from the Black Lagoon, It Came from Outer Space) and would be happy to pay the extra money, rather than being forced to see The Great Gatsby in 3D. Simply because, unlike this current trend in cinema gimmickry, seeing a classic kitschy film in 3-D would seem like a real event. Say...that's not a bad idea. Re-releasing old 3D movies you already own so that a modern public can view these classics theatrically, an experience they'd never have while watching Netlix at home in their underwear. The old paper glasses would keep costs down...ah they'd never go for it...

In all honesty, can you think of a movie you saw in 3D that really needed it? Journey to the Center of the Earth 3D is the only one that comes to mind and frankly, the 3D really wasn't that good (and that was what the movie was really banking on. It was in the title after all). I've seen better ones since, but they were all fairly enjoyable films, that didn't need this gimmick to make them any better.

I'm not the only one who feels this way either. The fine people at Thinkgeek.com have invented a pair of glasses to counteract the 3D effect at the cinema. So now you can pay inflated theater prices to watch these film in glorious 2D! (God I love that site!)

Listen, I have no problem forking over my hard earned cash to line the pockets of Hollywood executives, but give me something that's worth paying for, (aside from nausea and headaches). At least then, when I leave the theater, I won't feel like I just woke up in a bathtub full of ice with a scar above the cavity that used to contain my liver.

-Rob Out.